Gabriel Guido is a creative director and copywriter that specializes in brand campaigns, content creation and social media. He has fifteen years experience working for global brands across all channels and has made stops at Saatchi, Leo Burnett, Digitas and Ogilvy. His work has been featured by Adweek, Ad Age, Forbes and CNN, as well as the humor site, McSweeney’s Internet Tendency. He appreciates you giving him the opportunity to write in the third person. It felt weird. But also kind of incredible.